More recycled materials
Many L’Oréal brands incorporate more and more recycled plastic in the packaging of their products, up to 100%.
A large number of products, launched in 2016 by our various Group brands, incorporate more and more recycled plastic in their packaging. Biolage R.A.W., Aura Botanica by Kérastase and L’Oréal Paris Botanicals Fresh Care shampoo bottles, are 100% composed of recycled plastic (except for the caps and pumps) and can in turn be sorted and recycled after use. The same dynamic is at play concerning the incorporation of recycled glass in packaging, up to 25% for Lancôme, L’Oréal Paris, L’Oréal Professionnel, Roger&Gallet and Vichy.Back to « Innovating »
More than 40 000
formulas in all 19 types of product* made by L’Oréal have been screened by our experts.
* shampoos, conditioners, shower gels, skincare products, cleansers, hair colouring, styling products, perms, deodorants, suncare products, make-up, fragrances, etc.
New or renovated products have an improved environmental or social profile in 2015. Our target: 100% by 2020.
of new or renovated products in 2016 have an improved environmental or social profile thanks to packaging with a lower environmental footprint.
« Nous sommes tous mobilisés pour construire un Loréal plus durable. »Alexandra Palt
Directrice Responsabilité Sociétale et Environnementale