World
La Roche-Posay and melanoma screening
04/2016
For more than a decade, La Roche-Posay has been involved in the fight against skin cancer and holds screening campaigns to educate the general public about the risks of skin cancer
For more than a decade, La Roche-Posay has been proactively involved in the fight against skin cancer: in partnership with major dermatologists’ associations, the brand holds screening campaigns to educate the general public about the risks of skin cancer, provides advice on acceptable sun exposure and gives free, personalised screenings by dermatologists.
In 2014, well over 3,000 dermatologists in more than 30 countries in Europe and the Americas helped diagnose more than 280,000 people and identify more than 2,800 lesions. In Australia, which has the highest incidence of melanoma, La Roche-Posay launched the “Become a Skinchecker” viral campaign in October, encouraging people to monitor their moles and those of their close ones. In 2015, the campaign will be extended to nearly 35 countries.
Learn more :
- La Roche-Posay still involved against skin cancer
- The Become a Skinchecker website
- The press release announcing the operation launch in 2015
- All of L’Oréal’s brands have committed to meeting the sustainable consumption challenge
of L'Oréal's brands conducted an initiative raising awareness about sustainable consumption and bringing answers to some of the challenges our society and environment face. Our target: 100% by 2020.
52%
of new or renovated products in 2017 have an improved environmental profile thanks to a new formula that has a reduced environmental footprint.
“Reconciling the convictions of citizens with the decisions made by consumers is one of our main challenges! ”
« Nous sommes tous mobilisés pour construire un Loréal plus durable. »
Alexandra PaltDirectrice Responsabilité Sociétale et Environnementale
